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Tuesday, October 11, 2016

Marketing Mix Report

Women's Pro Soccer 17

My video game, called Women's Pro Soccer 2017, includes new features that specifically focus on woman. In this game you can choose any female soccer team you would like, along with any stadium you want to play at. Each team will also have a home and away jersey that you are able to customize to your liking.



Target Market: Boys and girls, ages 11+ who are particularly soccer players or fans.

Price: $89.99 (free shipping if bought online)  

Place: You can buy this new video game at any Walmart, Best Buy and Game Stop, along with online buying at Amazon.

Promotion: Billboard ads everywhere will be promoting this new video game. This includes before, during and after men's and women's professional soccer games on television. Alex Morgan's Instagram and Twitter will also provide information about the new product.

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